- In Web advertising, this usually means a third-party company that audits the number of visitors to or impression sent from a Web site during some time period. When you try to sell advertising, having a third-party auditor gives the prospect more confidence in your audience numbers.
LAST UPDATED:
15 Feb 2007
Do you have something to add to this definition? Let us know.
Send your comments to techterms@whatis.com
build(SearchSoftwareQuality.com) In a programming context, a build is a version of a program.
code review(SearchSoftwareQuality.com) Code review is a phase in the computer program development process in which the authors of code, peer reviewers, and perhaps quality assurance...
TechTarget provides technology professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective purchase decisions and managing their organizations' technology projects - with its network of technology-specific websites, events and online magazines.